Money. Identity. Technology.
Follow the money. Find the decision.
The contracting interface between a campaign and creators
People First Marketing, Inc. is a creator-recruitment agency associated with the Protect What’s Human campaign. It supplies a mechanism for commissioning creator content and publishes general terms governing approval, revisions, compliance and payment. It is separate from Public First Action.
Current People First general terms name People First Marketing, Inc. as creator counterparty, reserve Company/Advertiser approvals and revisions, condition payment on compliant completed publication and proof, require advertising disclosures, and identify Dots payouts. Individual SOWs set price/deliverables and override conflicting general terms. No specific accepted Protect What Is Human SOW was recovered.
The public offer and general terms provide for approval, revision or removal and possible withholding of compensation, alongside disclosure-compliance duties. A campaign-specific statement of work may supersede those provisions; no accepted individual statement was recovered. The terms name Dots as a payout provider, but do not show it processed a payment for this campaign. The FLI-to-agency invoice and completed individual payments are also absent. The available terms establish a general mechanism, not a proven transaction in every case.
People First Marketing, Inc. → Commissioned campaign creators
Observed 2026-09-05
Public offer and general terms provide approval/revision/removal and possible compensation withholding, plus disclosure compliance. Campaign SOW may supersede; individual completed payments unobserved.
People First Marketing, Inc. → Dots payout provider
Current version2026-09-08
General platform mechanism only. No proof Dots processed a Protect What Is Human payment; no connection earned to the unidentified bank in the separate games-payment lane.
People First Marketing, Inc. → People First general influencer terms, capture 8 September 2026
Current public version captured2026-09-08; historical applicability unknown
Terms name the corporation and offer approval, compliance and conditional payment rules. Campaign-specific SOW can override; no accepted SOW found.
People First Marketing, Inc. → Protect What's Human
Observed 2026-09-05
Public campaign recruitment mechanism; FLI-to-agency invoice not read.
People First Marketing, Inc. → Recruits campaign creators → Protect What's Human
Observed 2026-09-05
Public campaign recruitment mechanism; FLI-to-agency invoice not read.
People First Marketing, Inc. → Published creator offer / general terms → Commissioned campaign creators
Observed 2026-09-05
Public offer and general terms provide approval/revision/removal and possible compensation withholding, plus disclosure compliance. Campaign SOW may supersede; individual completed payments unobserved.
People First Marketing, Inc. → publishes general creator contract terms → People First general influencer terms, capture 8 September 2026
Current public version captured2026-09-08; historical applicability unknown
Terms name the corporation and offer approval, compliance and conditional payment rules. Campaign-specific SOW can override; no accepted SOW found.
People First Marketing, Inc. → terms name payout provider → Dots payout provider
Current version2026-09-08
General platform mechanism only. No proof Dots processed a Protect What Is Human payment; no connection earned to the unidentified bank in the separate games-payment lane.